You don’t have to worry about selling your products expensively. The key is to have a reason to sell them expensively and to bring corresponding value feelings to customers. Using certain props to visually display the selling points of the product through experimental demonstrations is undoubtedly a good way to increase value.
"If you don't do it, you won't know, and the store will throw bricks and scare customers." The most impressive thing is to demonstrate product performance. Therefore, ceramic tile stores must have sales props that can reflect the product's selling points, or display comparisons, or store clerk demonstrations, to make the boring product advantages more visual and intuitive, so that consumers can feel real. In the era of "fake and inferior" products, Age is particularly important.
During the sales process, the customer's mind is quite magical. A word from the shopping guide can make or break things. Therefore, ceramic tile sales not only require product test demonstrations, but supporting skills are also very important. Today, the author has compiled some classic techniques commonly used in prop demonstrations, so that you can firmly "bite" your customers!
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Product Testing Method 1: Touch and Stand
Supporting words
Hello sir/madam, our ceramic tiles have very good anti-slip properties. If there are elderly people or children at home, you must pay attention to the anti-slip properties of the floor. You can feel our tiles directly with your hands. Its surface feels a bit astringent, unlike other tiles, which would be slippery to the touch if the surface is so bright.
Of course, under normal circumstances, the brighter the ceramic tiles are, the less slippery they are. However, we have added anti-skid factors during the development and production process of ceramic tiles, which not only ensures the brightness of the ceramic tile surface, but also takes into account the safety of our lives. This is also one of the highlights of our products, mainly a major breakthrough in anti-slip ceramic tiles.
Of course, you can also stand on the anti-skid test bench and experience for yourself the difference in anti-skid properties between our products and other products. The main reason is that families with elderly people or children will pay more attention to this issue, so we have put a lot of effort into anti-slip ceramic tiles. You see, how can you miss such a good product!
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Product Testing Method 2: Knock
Supporting words
Come on, sir/madam, let me show you why our tiles are so heavy and so good. The weight of the product mainly depends on the raw materials and density of the product. You can use this small hammer to knock the difference between our ceramic tiles and other brands of ceramic tiles. The sound of our ceramic tiles is relatively crisp when knocked. On the one hand, the firing temperature of our ceramic tiles reaches 1250 degrees -1280 degrees. Coupled with the industry's largest 10,800-ton press, their density is higher than ordinary ceramic tiles and their quality is good.
Some small brands of ceramic tiles may only be fired at a temperature of about 1,000. If the ceramic tiles are not burned through, they may easily cause falling off or cracking. If the tiles are in the south, they will be very humid. I believe you would not dare to use such a product, right? ? Moreover, their general pressing weight can only reach a maximum of 7,200 tons. If the pressing weight is not enough, the density of the ceramic tiles will be small, which will easily cause hollowing or water seepage.
You see, I have told you so many little things for your own sake. After all, decoration is not a trivial matter, and ××tiles are your wise choice!
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Product testing method three: step on
Supporting words
Sir/Madam, I just want to say that you may not feel the quality of our tiles. You can have several people standing on this tile without worrying about the tiles breaking.
Look, it’s intact! Because our ceramic tiles are pressed by a 10,800-ton press, such a density will not break easily. In addition, our ceramic tiles have been tested by professional instruments and have a bending resistance of more than 3,600 N, which is equivalent to an object weighing 500 kilograms. With such a good quality product, you can rest assured!
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Product Testing Method 4: Brushing
Supporting words
Mr./Ms., you can absolutely rest assured about scratches, because our tiles use glaze imported from Italy, which is better than some brands outside. This is one of the reasons why we sell it at this price, because The cost of glazes is very high.
You can use this steel brush to brush our tiles without scratches on them, or you can scratch them with a key. Therefore, you can rest assured that our products will not have scratches. However, no matter how good the product is, it still needs maintenance. During the decoration process, protective measures such as laying a protective film on the porcelain surface must be taken. Because the hardness of sand is very high, even the finest things will scratch it, so maintenance measures are also very important.
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Product testing method five: Drop
Supporting words
Hello sir/madam, whether a ceramic tile is good or not depends not only on the surface. Not only does it look good, it proves that the ceramic tile is good. It also depends on the quality. The most basic things to look at when looking at quality are density and hardness. Our products are intact even after being dropped at 90 degrees. If you don’t believe me, let me show you.
Because our products are fired at 1280 degrees and pressed at 10,800 tons, the density and hardness are definitely industry-leading, with high density and high hardness, so they have strong earthquake resistance. These are products that have been tested thousands of times, so you can buy with confidence.
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Product testing method six: Li
Supporting words
Sir/Ms., our ceramic tile testing is very strict. If there is any small problem, we will sort it according to grade. The edge grinding alone must go through three processes to ensure the flatness of the ceramic tiles.
You see, our ceramic tiles will not fall down even if they stand at 90 degrees. Many small brands of ceramic tiles cannot stand up at all. Moreover, the size of each of our tiles is very precise to prevent customers from looking unsightly or arching during installation. You can also see from the light above that our products are all in a straight line, which shows that our products are very flat.
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Product Testing Method 7: Test
Supporting words
Hello, Mr./Ms., the question you just raised about whether our tiles are flat is a good one. You must be quite professional and have compared many brands, right? Then let me tell you how to detect whether the ceramic tiles are flat or not. You can put this level measuring ruler on the brick surface. If the water droplets in the middle do not deviate to one side, it proves that the brick surface is flat. You see, right? The flatness of our ceramic tiles is very good. If they are not flat, they will not be sold to consumers.
If you don’t know how to read this, let me teach you the simplest method. You stack two pieces of ceramic tiles facing each other. If they don’t rotate, it proves that the flatness is good. There is also our vernier caliper thickness measurement project. Here is a table comparing the thickness of our products with national standards. You can personally check whether our products meet the standards.
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Product Testing Method 8: Drawing
Supporting words
Sir/Ms., you said that there were stains on the ceramic tiles you bought before, right? This may be caused by the following reasons: the glaze is cheap, or the firing temperature is not enough, or the density is not enough, causing the stains to penetrate into the ceramic tiles. in. These can't be taken care of anymore.
You see, no matter how you paint on our tiles or how long it takes, it can be wiped off with just a gentle wipe. Because our glazes are imported from Italy, the cost is high, and the firing temperature reaches over 1280 degrees. Do you think a product like this can penetrate stains? You can buy with confidence.
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Product Testing Method 9: Spray
Supporting words
Sir/Madam, let me tell you about the water absorption of ceramic tiles. The lower the water absorption rate of the ceramic tile, the higher the inherent stability of the ceramic tile. Ceramic tiles and porcelain tiles are also mainly classified based on water absorption.
We can use a spray bottle to spray water on the back of the tiles, and then observe the flow of water. Ceramics with extremely slow penetration or even no water penetration are of better quality, and vice versa.
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Product Testing Method 10: Transparency
Supporting words
Sir/Ms., whether the ceramic tiles are effective at home depends not only on the design and matching of the ceramic tiles, but also on the transparency of the ceramic tile surface and the texture of the ceramic tile itself.
Look, I have two identical strong lights here, shining on the surface of our tiles and ordinary tiles respectively. You see, our tiles have a very obvious halo that ordinary tiles don’t have. Such jade-like bricks must be of high quality at home, and when guests come to our home, we will also be very proud. People with taste like you must buy it!
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Today’s sales focus on converting experiential services into sales. Sales is not just about talking, but also about customer experience, and using appropriate words to truly attract customers' attention, demonstrate the product's selling points, enhance the value of the product, and effectively promote transactions.
Author: The old boy selling tiles
